Privacy
The short version: your baby's day stays in your iCloud. We cannot see it.
In brief
- What you log is stored on your devices and in your own iCloud.
- It is shared only with the people you invite.
- There are no ads, no analytics and no tracking in the app.
- There is no BabyTide account, so we hold no name, email or password.
- You can delete everything from Settings.
Last updated 13 November 2026. This policy covers the BabyTide app for iPhone and Apple Watch and this website. "We" means BabyTide.
What the app stores, and where
BabyTide stores what you enter: your baby's name, date of birth and, if you choose to give it, sex; the name you want shown beside your entries; and the entries themselves, such as feeds, sleep, nappies, growth, foods, medicines and notes.
This is kept on your iPhone and Apple Watch and in your private iCloud storage, using Apple's CloudKit. It is not sent to any server run by us, and we have no way to read it. Apple's handling of iCloud data is described in Apple's privacy policy.
Sharing with your family
When you invite someone, Apple's iCloud sharing gives that person access to your baby's entries. They can see, add, change and remove entries, and they see the names of the other people sharing. You can remove a person, or stop sharing, in Settings, then Sharing.
Purchases
BabyTide Plus is bought through Apple. We do not receive your payment details. The app checks with Apple whether Plus is active on your Apple Account.
Notifications
Reminders are created on your device. When you send a family alert, it travels through your shared iCloud data to the people you share with.
What we do not do
- No advertising and no advertising identifiers.
- No analytics or tracking software in the app.
- No selling or passing on of data to anyone.
If you used BabyTide before version 2
Earlier versions kept shared entries in Google Firebase (Cloud Firestore). When you update, version 2 copies those entries into your iCloud once. If you would like the old copy removed from Firebase, write to us and we will delete it.
Deleting your data
In BabyTide, open Settings, then Sharing, to leave a family or delete it with all its entries. Deleting a family you own removes it from iCloud for everyone it was shared with.
Children
BabyTide is for parents and carers. It is not meant to be used by children.
This website
This site uses no cookies and no analytics. Like any website, the company that hosts it processes basic technical details of each request, such as IP address and browser type, to deliver pages and keep the service secure.
If you write to us
We keep your email and our reply for as long as needed to help you, and for our records.
Changes
If this policy changes, the new version will be posted here with a new date.